Public Affairs Analyst

  • by West Valley Water District
  • Oct 13, 2021

Job Location

Rialto, CA

Application Deadline


How to Apply

Please apply at:

Under general direction, this position performs a variety of professional and administrative activities in support of District public affairs and community involvement programs; creates and develops a wide variety of printed materials and other services for use in public information programs; and performs other related duties as required.

Essential Duties and Responsibilities:

The duties listed below are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the class.

  • Coordinates District special events, tours, ceremonies, and related functions to highlight the District’s initiatives and accomplishments.
  • Initiates, develops, and maintains positive relationships and represents the District with elected officials, consultants, governmental, business, civic, education, industry, community representatives and groups, and the general public.
  • Coordinates and assists with media activities and events; develop press releases, media advisories, and public service announcements; and support the Director of Government & Legislative Affairs in emergency situations including working with the public and media to convey critical District information, monitor events, and develop updates as appropriate.
  • Plans, develops, and coordinates public information, community engagement, and public awareness campaigns, information programs or internal communications projects; designs and develops supporting materials; organizes and coordinates deadlines and production schedules to carry out program responsibilities.
  • Plans, develops, and creates graphic material, including flyers, brochures, newsletters, fact sheets, bill inserts, charts and other print/graphic materials; coordinates timelines and schedules as well as the production and printing of materials.
  • Develops content for customer and public relations collateral including outreach materials, technical reports, bill inserts, correspondence, newsletters, staff reports, fact sheets, brochures, annual reports, presentations, newspapers, magazines, public information materials, speeches, educational programs and other communications materials.
  • Administers the District’s social media pages and other electronic communications including developing content, determining the optimal timing and placement of messaging, and development of new digital engagement tools.
  • Advances the Districts marketing and branding programs that promote the District’s priorities, projects, and programs including conservation and education.
  • Supports District water education, conservation, and rebate programs designed to improve water conservation efforts across the District.
  • Assists with developing strategic initiatives with corresponding performance measures and goals, recommends and implements changes to District outreach and engagement processes.
  • Participates in the development, update, and implementation of the District’s short and long term communication plans.
  • Prepares and manages Requests for Proposals/Qualifications (RFP/Q), manages the work of contractors and vendors.
  • Attend and participate in professional group meetings, staying on top of new trends and innovations in the industry.
  • Analyze and track legislative and regulatory issues affecting the District at the state and federal levels.
  • Act as project manager as assigned, coordinating special projects and studies.
  • Assists in the development of the annual budget for the department.
  • Maintain prompt and regular attendance.
  • Perform other related duties as assigned.

Knowledge of:

  • Concepts, principles, practices, methods, procedures, and techniques used in public affairs, community engagement, education, public information, marketing, branding, outreach, public speaking, and communications;
  • Principles and practices of program development, management, analysis, and administration; methods and techniques used to collect and analyze data and prepare reports on findings;
  • District organization, functions, programs, policies, procedures, and initiatives;
  • Water conservation program principles and practices;
  • Principles, methods, and techniques of graphic design, layout, and print production;
  • Basic functions and authorities of public agencies and special districts, including the roles and responsibilities of a public governing board;
  • Modern office procedures, methods, and equipment; basic principles and practices of management, finance, budgeting, and accounting; research techniques, methodology, analysis and interpretation; safe work practices.

Ability to:

  • Demonstrate ability to create graphic materials, including flyers, brochures, newsletters, fact sheets, bill inserts, charts and other print/graphic materials;
  • Coordinates timelines and schedules as well as the production and printing of materials;
  • Communicate clearly, concisely, and effectively, both orally and in writing, adapting writing and presentation styles and techniques in order to engage diverse audiences;
  • Effectively organize and prioritize work;
    identify and interpret technical information in order to effectively communicate the information with various audiences;
  • Use sound judgment in applying principles, practices, methods, and techniques used on public affairs, community outreach, water conservation and education, public relations, and communications programs;
  • Perform highly detailed work under changing and intensive deadlines on multiple concurrent tasks;
  • Analyze issues, research and identify solutions, project consequences of proposed actions, and make and implement recommendations in support of District goals;
  • Think creatively with the ability to develop innovative approaches to meet the communication needs of the District; effectively represent the District in a professional manner;
  • Establish and maintain cooperative working relationships with others;
  • Respond to requests and inquiries from the general public;
  • Provide premier customer service at all times to internal and external stakeholders and customers;
  • Participate in job related activities at times other than normal business hours at locations throughout the community or region;
  • Understand, interpret, and apply general and specific administrative and office policies and procedures, as well as pertinent laws and regulations;
  • Develop and maintain accurate records and files;
  • Operate standard office equipment, personal computers, internet, Microsoft Office products, and audio/visual equipment;
  • Observe proper safety precautions.

Minimum Qualifications:

Any combination of education, training, and experience that would likely provide the knowledge, skills, and abilities to successfully perform in the position is qualifying. A typical combination includes:


Equivalent to a Bachelor’s degree from an accredited college or university in communications, marketing, journalism, public relations, public administration, business administration, political science, statistical analysis or a related field.



Four (4) years’ of increasingly responsible work related experience in Public Relations, or Public Information within a water and/or utility industry is highly desirable.

Special Requirements:

Possession of a valid Class C California driver’s license, acceptable driving record, and proof of auto insurance in compliance with the District’s Vehicle Insurance Policy standards is required.

Special Submission Requirements:

Do you possess experience in writing press releases? If yes, please attached samples of your writings, preferably minimum of five samples if you have them.

Physical Tasks:

The physical and mental demands described here are representative of those that must be met by employees to successfully perform the essential functions of this class. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this class, the employee is constantly required to sit and occasionally to stand and walk. Finger dexterity and light grasping is required to handle, feel, or operate computer hardware and standard office equipment; and reach with hands and arms above and below shoulder level. The employee occasionally bends, stoops, lifts, and carries records and documents, typically weighing less than 25 pounds.

Sensory demands include the ability to see within the normal range, talk, and hear, and use electronic touch keypads.

Mental Demands

While performing the duties of this class, employees are regularly required to use written and oral communication skills; read and interpret data; use reasoning; analyze and solve problems; learn and apply new information; perform highly detailed work on multiple, concurrent tasks while meeting deadlines; interact with District officials, staff, management, vendors, contractors, auditors, the general public, and others during the course of work.

Work Environment

The employee frequently works in an office environment with controlled temperature settings. The noise level is moderate, typically below 70 decibels.