WATER PROFESSIONALS APPRECIATION WEEK TOOLKIT Aug 30, 2018 Member Tools California’s second annual Water Professionals Appreciation Week will kick off Oct. 6, highlighting the important role of water industry professionals and local public water agencies in ensuring safe and reliable water, wastewater, and recycled water in California. As part of the designated week, local urban and agricultural water agencies are encouraged to organize programs and events that educate California water customers, local elected leaders, state and federal legislators, and other key audiences on the value of water and wastewater services and the important role that water professionals play in providing these services. It is also an opportunity to showcase careers in the water industry. Background Information Water Professionals Appreciation Week was established by Senate Concurrent Resolution (SCR) 80, approved by the Legislature on Sept. 13, 2017. The resolution, authored by Sen. Bill Dodd (D-Napa), was sponsored by an ACWA-led coalition that included WateReuse California, California Municipal Utilities Association, California Association of Sanitation Agencies and California Water Association. The California Water Environment Association also was a partner in the effort. Under SCR 80, Water Professionals Appreciation Week begins on the first Saturday of October and ends on the Sunday of the following weekend each year. This timeframe was specifically chosen to allow for two available weekends to host related activities and events. This year’s Water Professionals Appreciation Week runs from Oct. 6 to 14. Take Action Now ACWA is encouraging members to participate in Water Professionals Appreciation Week through activities that highlight the important role the agency plays in ensuring safe and reliable water, wastewater, and recycled water in your community. Below are some suggested activities and tools: Suggested Local Activities Let your local media know you are participating in Water Professionals Appreciation Week. A sample news release is available. Ask your Board of Directors and cities and counties in your service area to pass resolutions/proclamations in support of your agency and Water Professionals Appreciation Week. A sample resolution/proclamation is available. Organize a tour of your agency’s water facilities, infrastructure or projects, such as a water treatment plant, recycled water project, or irrigation infrastructure. Be sure to invite your customers, local officials, legislators and media. Host an Open House at your district office. Work with local high schools, colleges and universities to promote careers or internships at your district. Start a mentor program for young professionals in your agency. Highlight one or more of your employees on your website, social media, etc. Social Media Content During Water Professionals Appreciation Week, please share the following content on your agency’s social media platforms using the Water Professionals Appreciation Week hashtags: #WeAreCAWater, #CAWaterWeek and #WorkForWater. Share these Water Professionals Appreciation Week sample posts in combination with this WPAW logo (.PNG) or vector format (.EPS) or any of the following graphics: Job Openings graphic Have an Impact graphic Love My Career graphic Post a video of your employees on-the-job to highlight the different jobs at your district. Videos should be no longer than 1-2 minutes. Share ACWA’s NextGen Initiative videos to promote careers in the water industry: Why Water From Kindergarten to Career Welcoming the New Wave Questions For questions about Water Professionals Appreciation Week, please contact ACWA Communications Director Heather Engel at (916) 441-4545.